Backbase on how Engagement Banking redefines all customer & employee interactions
Jouk Pleiter, CEO, Backbase speaks to FinextraTV about the challenges banks face when looking to digitise their operations and consistently meet customer expectations. We hear what they can learn from the platform players, whether the unified platform approach is the way forward to achieve engagement banking and why banks need to service their employees as well as their customers to succeed.
Fintech & Digital Banking 2025
APAC is expected to birth 100 FIs by 2025 and the time to act is now. Meet your customers’ changing banking needs with a modern banking engagement platform that seamlessly integrates into their daily lives. https://bit.ly/2RiEK9X
Backbase Demo : Ouverture de compte pour les particuliers
Backbase Webinar: Next Level Mobile Banking
In this special, exclusive webinar, Jouk Pleiter and Tim Rutten of Backbase will share best practices in how banks and credit unions move their mobile banking experience to the next level.
Find out the 5 habits of highly effective bank transformation projects – how financials can execute and optimize a successful mobile banking strategy that is integrated with a wider multi-channel strategy.
The War for Engagement in Banking | Fireside Chat with Microsoft
Disruptive innovators seek to activate underserved market niches and steal incumbents’ customers on the back of all-in-one mobile apps and engaging experiences. The rise of Big Tech and neobanks across APAC is evident, offering a Netflix experience that is highly engaging and contextualised, anytime, anywhere. This directly challenges incumbent banks that offer suboptimal user experience with business models that rely on customer apathy. Capitalised and hungry to take a share of the pie, there’s no stopping these new players. This is one battle in a bigger war: the war for engagement.
Join industry leaders as they discuss in this webinar:
• Outlook for APAC and strategic investments for banks to remain relevant
• How banks can form deep and mutually beneficial and engaging relationships with customers in a digital world
• Leverage the multiplier effect to win — use existing strengths, build wisely, and buy new tech for speed-to-market, new revenues, and greater differentiation
• Basudev Banerjee, Head of FSI, APAC, Microsoft
• Iman Ghodosi, RVP APAC, Backbase